A CRM that fits your sales

A custom CRM for your leads, pipeline and follow ups, with WhatsApp, email, roles and reports built the way your team sells.

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CRM Development

What this is, in plain words

Leads come in from ads, calls, WhatsApp and your website. If they land in different places, some never get a call back. A CRM fixes that, but only if it matches how your team really works.

We build and run our own CRM every day, so we know what sales teams need and what they ignore. We build yours around your stages, your roles and your channels, and keep it simple enough that people actually use it.

What you get

Built for results you can see

  • No lead left behind

    Every enquiry lands in one place and gets assigned to someone straight away.

  • Follow ups on time

    Reminders and tasks make sure every lead hears back when it should.

  • Clear view of the pipeline

    See what is moving, what is stuck and who is closing, at a glance.

  • Better customer experience

    Full history on every contact, so nobody asks the same question twice.

What we build

Inside our CRM Development work

  • Lead capture

    01

    Leads from your website, ads, calls, WhatsApp and sheets, all in one inbox.

  • Pipelines and stages

    02

    Your own stages, fields and rules, with drag and drop boards.

  • Follow ups and tasks

    03

    Reminders, call logs and next steps so nothing is forgotten.

  • Roles and permissions

    04

    Control who sees which leads, from sales reps to managers to admins.

  • WhatsApp and email

    05

    Message leads from inside the CRM and keep every conversation on record.

  • Reports and client portal

    06

    Team and source reports, plus an optional portal where clients track their work.

How we deliver

Five steps, no surprises

  1. 1

    Sales process review

    We map how leads arrive, who handles them and where they get lost.

  2. 2

    Design the pipeline

    We agree stages, fields, roles and the reports managers need.

  3. 3

    Build the core

    Leads, pipeline, tasks and roles first, so your team can start using it.

  4. 4

    Connect channels

    We add WhatsApp, email, website forms, ad sources and imports.

  5. 5

    Migrate and train

    We bring in your existing leads and train each role on their view.

A first version your team can use typically ships in 6 to 10 weeks, depending on channels and integrations.

Tools and deliverables

What we use, what you keep

Tech we work with

  • TypeScript
  • React
  • Node.js
  • PostgreSQL
  • Redis
  • Socket.IO
  • WhatsApp Cloud API
  • Amazon SES
  • Google Calendar API
  • Zoom API
  • Meta Lead Ads
  • Docker

Handed over to you

  • Custom CRM web app, deployed
  • Pipelines, fields and roles set up
  • WhatsApp and email connected
  • Website and ad lead sources wired in
  • Imported existing leads and contacts
  • Reports and dashboards
  • Source code and database access
  • Training for each role

Where it fits

Industries we build this for

FAQ

CRM Development: common questions

Why not just use HubSpot or Zoho?

They work well for many teams. A custom CRM makes sense when you are paying for seats and features you do not use, or bending your process to fit the tool.

Can it connect to WhatsApp?

Yes. We connect the official WhatsApp Business API so your team can message leads and every chat is logged against the contact.

Can we import our existing leads?

Yes. We import from spreadsheets or your current CRM, clean duplicates and map fields before go live.

Who owns the CRM and the data?

You do. After final payment the code, database and all your data are yours, unless we agree otherwise.

Do you host and support it?

We can host it for you or deploy to your own cloud account, and we offer monthly support for fixes and new features.

Related services

Often paired with

Got a project?Let's build it.

Tell us what you need. We come back with questions, a plan and an honest estimate. New here? Ask about becoming one of our first case studies.

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Or email sukhdev.narang@viralwave.marketing